Reportseek
Reportseek is a market research platform offering reports and data on specific industries. With a large library, easy-to-use interface, customisable research options, real-time updates, expert insights and interactive data visualisation, Reporteek helps businesses and professionals make informed decisions and stay competitive.
Feb 2025 - June 2025
Let’s dive in
Brief
To develop a new market research/report platform for companies to buy reports in certain industries. The platform should be simple and user-friendly, and the user must be able to navigate it easily. It should follow latest design trends and be more appealing to the users.
Problem
Considering the current market there are UX flaws such as finding the right purpose for the website, credibility issues, poor visual representation etc
Market Analysis
Following are the competitors in the business of providing Market Research Reports.
This analysis was done to understand the current flaws in the competitors website. Here the website which is taken is of “Market Publishers”.
Purpose of the website is missing
Hero Section is not clear
Too much text
Lack of clarity on the thumbnails of the report
Out dated UI trend
Too much information makes
user confused
Too much information makes
user confused
Providing thumbnail will reduce the
chances of unnecessary click. And will also
provide clarity
Need to add more trust
Usage of the searchbar
is not clear
User Insights
Finding the report is not easy as too much information is available and it is overwhelming.
Sometimes it is difficult for users to make payments as the process is quite complex
Users don’t find website to be interesting, even though the main goal is to purchase the report
The thumbnail of the report should be catchy to improve the engagement
Takeaways
Market analysis helped me understand the product offerings and the features that are available on the website.
It helped me understand market trends and opportunities
To improve product and service offerings
To enhance marketing and sales strategy
To improve customer experience and satisfaction.
User Flow
Initial Concepts
Multiple explorations on the landing page
Wireframing
Landing Page
Categories Page
Detailed report Page
Checkout Page
Considering the current market there are UX flaws such as finding the right purpose for the website, credibility issues, poor visual representation etc
Filter Page
Visual Identity
Why Poppins font?
Playful • Energetic • Professional
Final Concept
Immerse yourself by clicking the prototype to witness the beauty of Reportseek
Final Concept
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